
Launch Excellence
Providing thought leadership and expertise to drive success throughout the launch planning process, including decision making, strategic alignment, effective tracking, and execution of key launch activities
Launch Excellence
Committed to helping Life Sciences Companies excel, we keep our finger on the pulse regarding latest launch trends and best practices. We leverage our deep launch expertise to create winning launch strategies and effective plans positioning your launch for efficient execution resulting in maximum results.
STRATEGY

By implementing strategies that prioritize early-stage success, our expertise aids in optimizing commercialization efforts.
STRATEGY DEVELOPMENT & ALIGNMENT
We help you scenario plan and evaluate potential risks and opportunities to keep you ahead of the competition. We enable Launch Readiness by ensuring stakeholder alignment from a Product, Marketplace, and Organizational perspective.
LAUNCH COE ENABLEMENT
Whether you are launching your first drug or planning multiple launches, a launch center of excellence (COE) can bolster your organization’s readiness and product launch success. Magic Hat can help design and implement the strategy, infrastructure, organization, and launch methodology that meet your specific needs.

PLANNING
We partner with your team to develop the overall launch plan, reduce operational risks, and bring functions together to effectively collaborate.
LAUNCH READINESS HEALTH ASSESSMENT
From the product to the brand/marketplace to the organization, we provide an assessment of existing launch strategy & plans to identify gaps / risks and areas of opportunity and provide recommendations on activities, timing, infrastructure, and next steps.
LAUNCH PLAN DEVELOPMENT
The launch plan covers all relevant launch activities and key stakeholders defined in the launch strategy.
LAUNCH INFRASTRUCTURE & ORGANIZATIONAL ALIGNMENT
Launching a product is a difficult and highly interdependent process and a successful launch culture ensures transparency, accountability, flexibility, and communication. Having the right people in the right roles with the right processes and culture is critical to launch success. An established governance framework promotes organization-wide alignment, risk management and improved project performance.

EXECUTION
Whether it’s a specific launch or your overall launch capabilities, we’ll
partner with you to define what success looks like & how to achieve it.
LAUNCH PROGRAM MANAGEMENT
Magic Hat provides skilled launch leadership that partner with launch teams ensuring stakeholder alignment, management of cross functional dependencies, risk and opportunity management and tracking and reporting. Our leaders embed foundational launch processes throughout the launch journey that result in increased launch effectiveness and efficiency.
REPORTING & OPTIMIZATION
As part of execution and tracking, Magic Hat creates and manages dashboards for all levels of your organization; providing periodic assessments to track KPI's, identify key issues and risks, manage resolution, and improve launch processes.
POST LAUNCH SUPPORT & EVALUATION
Evaluating and documenting launch successes and areas for improvement to ensure future successes and alignment

