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Launch Excellence Results

Across the full lifecycle — strategy through execution — we serve as trusted partners of life sciences companies, providing the strategy and leadership necessary to achieve product launch success.

Launch Excellence Services

Committed to helping Life Sciences Companies excel, we keep our finger on the pulse regarding latest trends and best practices. We leverage our knowledge and expertise to deliver tailor made solutions that ensure you have the right strategy, confidence in achieving objectives, and the necessary capabilities to realize sustainable success. 

BRAND STRATEGY

By developing strategies focused on early-stage success, we help companies optimize their commercialization efforts. 

 

We emphasize key elements such as the competitive landscape, product differentiation and pricing that give your organization an edge in this complex environment.

PRODUCT VISION

We work with your team to craft the long-term product strategy that can also be considerate of a portfolio.

SCENARIO PLANNING

We help you understand probable futures, evaluate opportunities & timing helping keep you ahead of the competition.

LIFECYCLE MANAGEMENT

We maximize product value from inception to peak performance to brand maturity & end-of-life.

TARGETED ASSESSMENTS

Whether it’s a specific launch or your overall launch capabilities, we’ll partner with you to help define what success looks like & achieve it.

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We analyze, assess, and pinpoint precisely what's working for your launch efforts – giving you an effective roadmap to refine strategies that best serve your objectives.

LAUNCH HEALTH CHECK

We assess launch readiness based on the core parameters of success: planning, risk & resourcing.

We – 

• Assess your launch approach across all functions

• Provide actionable recommendations

• Create an implementation plan

LEX MATURITY ASSESSMENT

We assess your current launch excellence operations against industry standards & our best practices.

We – 

• Partner across functions to create an aligned LEx vision

• Assess your maturity level relative to industry standards

• Provide a tailored roadmap that is reflective of your organization culture, vision & budget

LAUNCH EXECUTION

We partner with your team to develop the overall launch plan, reduce operational risks, and bring functions together to effectively collaborate.

We bring an optimized and adaptable approach to drive efficient launch execution to realization, even in the most complex environments.

BUILD LAUNCH PLANS

We develop a brand specific launch plan that is Agile or waterfall & integrates industry, therapeutic category & functional best practices.

DRIVE EXECUTION

We ensure cross-functional coordination, appropriate resourcing & scenario planning.

ASSESS & ANTICIPATE RISK

We establish governance to improve visibility & continuously mitigate risk.

LEX CENTER OF EXCELLENCE

Establishing a LEx Center of Excellence can be an invaluable tool for launching new products.

Our launch experts will partner with you to define what success looks like, create a roadmap to achieve it & integrate an approach to continue to optimize.

STRATEGIC PLANNING

We help refine your vision & create a roadmap to achieve your objectives.

EXECUTION

We partner with you - we plan, coordinate & lead the execution of your roadmap.

OPTIMIZATION

We design the CoE with continuous improvement capabilities embedded, & we help you optimize over time.

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What Our Clients Say

US LEADER, COMMERCIAL AGILITY & LAUNCH EXCELLENCE

"In a matter of months, Magic Hat quickly provided Launch Leadership, a flexible resourcing model, established launch excellence standards, & helped embed agility into our launch process."

Let's Work Together

Contact us to learn how we might help with your launch goals.
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